Apple’s latest AirTag upgrade puts pressure back on Android rivalsIt's an incremental update with big implications for the competition.

Apple’s latest AirTag upgrade puts pressure back on Android rivalsNew Apple Airtag Press Image 1
Credit: Apple
TL;DR
  • Apple has announced a new AirTag with a longer Precision Finding range, improved Bluetooth detection, and a much louder built-in speaker.
  • The updated AirTag also adds Precision Finding support on Apple Watch, making it easier to track items without pulling out your phone.
  • Pricing stays the same as before, starting at $29 for one AirTag or $99 for a four-pack.

After last month’s leak pointing to a long-overdue refresh, Apple has officially unveiled a new version of its AirTag tracker. While it has been referred to as the “AirTag 2” in the past, Apple isn’t using that name. This is simply the new AirTag, and it’s focused on a more extended range, easier findability, and tighter integration with Apple’s ecosystem.

According to the Apple Newsroom, the updated AirTag offers a significantly improved Precision Finding experience thanks to the company’s second-generation Ultra Wideband chip. Apple says you can now locate an AirTag from up to 50% farther away than before, while an upgraded Bluetooth chip also extends the range at which nearby devices can help detect it through the Find My network.

It's an incremental update with big implications for the competition.Matt Horne2026-01-26T20:07:15.000Z{}

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